3,714+ leads generated Average 4.2× ROI across clients Over $5M+ in revenue for workshops 30+ workshops across Australia Avg. $38 cost per lead Campaigns live in 7 days
Industries · Diesel

Fill your workshop with high-value diesel jobs from tradies, fleets & owners.

Marketing for Diesel Mechanics

Diesel work is lucrative — but only if your workshop is attracting the right types of jobs. From turbo replacements to EGR cleaning and DPF issues, diesel vehicle owners often search with high urgency. We make sure they find you first.

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When your bays are sitting empty, it hits more than just the bottom line — it can sap momentum. These days, tradies and tourers are Googling before booking.

Why It Matters

MARKETING BUILT FOR YOUR NICHE

Targeted Keywords

We know the exact search terms diesel owners use — DPF cleaning, EGR, turbo repair — not generic auto queries.

Relevant Ad Copy

Ads that speak directly to diesel owners, so the right customer clicks and the wrong one doesn't waste your budget.

Industry Authority

Content and SEO that positions your workshop as the diesel specialist in your area.

Specialist marketing for a specialist trade.

01

We target your niche

We research the specific search terms, audience behaviours, and seasonal patterns for diesel workshops. Generic mechanic marketing doesn't work for specialists — we know your niche.

02

We build specialist campaigns

We build campaigns that speak directly to your ideal customer — by vehicle type, by suburb, by service. Your ads reach people searching for DPF cleaning, EGR repairs, and diesel tuning.

03

We fill your calendar

Every enquiry is tracked. We optimise monthly to reduce cost per lead and increase booking rate. You see the numbers, and you keep growing.

850%

ROAS for a diesel performance workshop — best month, every month

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Common questions

Yes. These are high-intent, high-value search terms and we build campaigns around exactly these service keywords. Diesel-specific search terms often have less competition and lower cost per click than generic mechanic terms.

Absolutely. Our team knows the difference between a DPF regen and a full replacement, what an EGR delete is, and why a diesel service interval differs from a petrol engine. We write copy that sounds like it comes from a diesel specialist — because we've worked with enough of them.

Yes. We can build separate campaigns targeting fleet decision-makers alongside retail diesel owners. Fleet clients are typically higher lifetime value and we know how to reach them through both Google Ads and LinkedIn.

Our best diesel client achieved 850% ROAS — $8.50 returned for every dollar spent on ads. Most clients in metro areas see cost per leads of $30–$60 within the first 60 days. We'll give you a realistic forecast based on your specific market before you commit.

QUIET BAYS?

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